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Strong representation for Baden-Württemberg at Expo Real 2015 – Europe's largest B2B trade fair for real estate and investment

This year, the L-Bank, together with six Baden-Württemberg regions and their partners, will be presenting their most attractive investment projects and properties to an international public on the Pavilion (No. B1.222) of Baden-Württemberg International (bw-i) at Expo Real in Munich from 5 to 7 October 2015.

The Expo Real fair takes place every year in Munich and, for a period of three days, is a showcase for the international real-estate industry. Last year, more than 1,650 exhibitors and around 37,000 participants from 74 countries were present at this leading platform for the real-estate sector.

There are good indications that this year's event will be another successful one for the Baden-Württemberg exhibitors at Expo Real. According to the market research institute of the IVD, the Real Estate Association of Germany, real estate sales in Baden-Württemberg rose again in 2014. In the state as a whole, real estate to the value of 27.2 billion euros was traded according to the IVD, corresponding to an increase of 3.1 per cent over the previous year. Throughout Germany, 195.3 billion euros was invested in real estate – a rise of 6.6 per cent compared to 2013.

Baden-Württemberg Pavilion at Expo Real 2015

At the state's pavilion in Hall B1 this year, 48 exhibitors from Baden-Württemberg, including the Freiburg, Neckar-Alb, East Württemberg, North Black Forest, Black Forest-Baar-Heuberg and Heilbronn-Franconia  regions, will be represented with attractive investment projects and properties of interest to visitors. The L-Bank, which is the state bank of Baden-Württemberg, will be providing information on its programs and services. Blue Estate GmbH, the BED Business Parc Ehingen (Donau) and STEG City Development GmbH are other exhibitors on the Baden-Württemberg Pavilion.

A highlight on the stand will be the "Virtual Promoter", which interactively informs visitors about Baden-Württemberg as a location, Baden-Württemberg International and the different regions represented at Expo Real. ameria, a young company from Heidelberg which won the Innovation Prize of the state of Baden-Württemberg in 2014, developed the application for Expo Real in collaboration with bw-i's trade fair specialists.

Conversion areas – Attractive for investors and project developers

For the very first time, the communities of Donaueschingen, Ellwangen, Hardheim-Walldürn, Heidelberg, Immendingen, Mannheim, Messstetten and Sigmaringen will be presenting their attractive conversion areas (land to be put to new use) on Stand B1.322, directly opposite the Baden-Württemberg Pavilion, and will be providing information to trade fair visitors regarding opportunities for investment. Other regions of the state, such as the greater Stuttgart region, the Karlsruhe technology region, the Lake Constance Four-Countries region and the Offenburg/Ortenau economic region will also be represented in Hall B1.

Another highlight of this year's Expo Real will be a visit by Guido Rebstock, Ministerial Director in the Ministry of Finance and Economics of Baden-Württemberg, on 5 October, the first day of the trade fair. During his round tour of the fair, Mr. Rebstock will be talking to exhibitors about their projects and properties. At the Baden-Württemberg Pavilion (B1.222), there will also be a reception for exhibitors from Baden-Württemberg at 6.00 p.m. on the same day at the invitation of the Head of Department. This will serve as a framework in which exhibitors will be able to share their experience and network.




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