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Positioning business locations successfully

Regional and municipal economic promotion is currently facing new challenges. bw-i supports you with effective measures for marketing your location successfully.

For years, economic and social changes resulting from globalisation have led to increased competition between regions and municipalities in their efforts to persuade companies to settle in their area and thus generate jobs in their locality.

Regional and municipal bodies for economic promotion are faced with new challenges in this regard. The classical marketing of commercial sites and help and support for existing businesses are tasks that are now being supplemented with the work involved in staff recruitment, funding programmes, the initiation of cooperative ventures between companies and the design of marketing instruments.

Successful profiling of a business location for companies calls for a form of location marketing that is oriented to specific target groups. In this, bw-i supports the regions and municipalities of Baden-Württemberg with an extensive range of services.

Our portfolio of services includes the following, among other things:

  • Participation in continuous location communications
  • Provision of documents relevant to the locations
  • Help and support for existing companies
  • Investor service
  • Events for the exchange of experience
  • Trade fair participations in Germany and abroad
  • Help in the recruitment of qualified employees
  • Performance of individual services

 

You can find out about our complete range of services on the following pages!

Persons to contact

Thomas  Hofmann

Thomas Hofmann

Head of Department Investor Service

Tel.: +49 (0)711 22787-10
Fax: +49 (0)711 22787-22
E-Mail: 



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